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About Us

Our History

From these humble beginning to its present success, ZAGU has proven that is not a passing fad, 85% of our current stores have been occupying the same leased space for more than three years. 

ZAGU foods can be found in malls, supermarkets and roadside location. Behind the success of every ZAGU store is our professional management team and dedicated employees committed to putting the customer first and achieving excellence in everything.

Our Mission

To provide the best quality, most innovative and reasonably priced products in the beverage industry.

To be the leader in our industry attained by a well-planned expansion through retail outlets and wide product distribution.

To continuously generate awareness, interest and desire for our products resulting in frequent / repeat purchases.

To establish Zagu as a highly regarded international brand name..

Our Vision

Our Company bears the vision of providing fun, deliciously appetizing, uniquely enchanting food and beverage products while maintaining our commitment to uncompromised quality at economical rates with the heartening purpose to cater to society’s needs, tastes and preferences; rather than simply convincing our customers to try and like whatever products we develop.

Company Objectives

To promote, protect and maintain its image at all times.

To make sure that each employee provides quality products and offer excellentservice to all customers.

To make sure that all outlets are properly laid out, maintained and profitable.

To be the leader in our industry attained by a well-planned expansion through retail  outlets and wide product distribution.

To continuously generate awareness, interest and desire for our products resulting in  frequent / repeat purchases.

To establish Zagu as a highly regarded international brand name..

Low key – the company projects a low profile image, by being modest in spite of its success and recognition.

Proper attitude is more important than skills.

Be open to Constructive Criticisms.

In life, there will always be problems.  It is a continuous learning process wherein we learn to constantly adjust.

The Company will not adjust to anybody because the company believes in protecting rather than sacrificing the welfare of the majority.

Mutual respect and understanding is expected from each one.

To make work easier for the employees.

Awards

Philippine Business Excellent Award , 2006

“NO.1 Refresment”

Philippine Business Excellent Award , 2006

“NO.1 Refresment”

1st National Shoppers Choice Awards, 2004

“Number One Ice-Blended Drink Award - Metro Manila”

19th Annual National Consumer Excellence Award, 2004

“OUTSTANDING SERVICE - PEARL SHAKE STORE”

16th Annual Parangal ng Bayan 2001 People’s Choice Award - National Consumers Award

“MOST OUTSTANDING BUSINESS VENTURE”

16th Annual Parangal ng Bayan 2001 People’s Choice Award - National Consumers Excellence Award

“MOST INNOVATIVE BUSINESS VENTURE”